sb collage

FACULTY

Dr.CRIS ABRAHAM
KOCHUKALAM

faculty
Dr.CRIS ABRAHAM KOCHUKALAM

ASSOCIATE PROFESSOR
crisabrahamk@gmail.com

Full Name:
Dr.CRIS ABRAHAM KOCHUKALAM
Designation:
ASSOCIATE PROFESSOR
Qualification:
MBA,Ph.D
Area of Specialization:
MARKETING MANAGEMENT
Phone:
+91 9645646777
Email:
crisabrahamk@gmail.com

MANAGEMENT , INNOVATION AND ENTREPRENEURSHIP MANAGERIAL COMMUNICATION MARKETING MANAGEMENT PRODUCT AND BRAND MANAGEMENT RURAL MARKETING RETAIL MANAGEMENT CONSUMER EXPERIENCE (RESEARCH AREA)

  • YEAR OF PUBLICATION : 2010 TITLE : TATA NANO - AN INNOVATION STUCK IN INTERVENTION PUBLISHED IN (GIVE DETAILS) : CASE STUDIES IN MANAGEMENT- CONTEMPORARY PERSPECTIVE ISBN /ISSN : ISBN: 978-81-920730-0-2
  • YEAR OF PUBLICATION : 2011 TITLE : DECISION PENDING AT LEARNWARE SOLUTIONS PUBLISHED IN : CASE STUDIES IN MANAGEMENT- THEORY TO PRACTICE ISBN /ISSN : ISBN: 978-81-920730-1-9
  • YEAR OF PUBLICATION : 2013 TITLE : MUNICIPAL SOLID WASTE MANAGEMENT IN INDIA PUBLISHED IN : JOURNAL ON ORGANIZATION AND MANAGEMENT ISBN /ISSN : ISSN: 0972-9003
  • YEAR OF PUBLICATION : 2013 TITLE : ORGANIC SUSTAINABILITY - BEYOND THE HORIZON OF BUSINESS MANAGEMENT PUBLISHED IN : JOURNAL ON ORGANIZATION AND MANAGEMENT ISBN /ISSN : ISSN: 0972-9003
  • YEAR OF PUBLICATION : 2014 TITLE : PANKAJ NEEDS A DECISION CATALYST PUBLISHED IN : MANAGEMENT 3.0 ISBN /ISSN : ISBN: 978-81-924315-1-1
  • YEAR OF PUBLICATION : 2014 TITLE : INTEGRATED SELF HELP GROUP - POTENTIAL MAXIMIZED THROUGH A SUSTAINABLE SOCIAL BUSINESS MODEL PUBLISHED IN : IBMRD’S JOURNAL OF MANAGEMENT & RESEARCH ISBN /ISSN : PRINT ISSN:2277-7830, ONLINE ISSN:2348-5922
  • YEAR OF PUBLICATION : 2014 TITLE : A COCONUT HEALTH DRINK FOR THE REVIVAL OF THE COCONUT INDUSTRY PUBLISHED IN : JOURNAL ON ORGANIZATION AND MANAGEMENT ISBN /ISSN : ISSN : 0972-9003
  • YEAR OF PUBLICATION : 2014 TITLE : ORGANIC SUSTAINABILITY -IN SEARCH OF A HIGHER PURPOSE PUBLISHED IN : VELS MANAGEMENT JOURNAL ISBN /ISSN : ISSN: 2250-1223
  • YEAR OF PUBLICATION : 2014 TITLE : BANKING SERVICES MARKETING IN CONTEMPORARY ICT ERA WITH SPECIFIC REFERENCE TO KERALA PUBLISHED IN : UNLEASHING MANAGEMENT POTENTIAL ISBN /ISSN : ISBN: 978-93-81888-58-2
  • YEAR OF PUBLICATION : 2015 TITLE : CUSTOMER EXPERIENCE PARADIGM- THE DISCONNECT EXPERIENCE PUBLISHED IN : JOURNAL OF ADVANCES IN BUSINESS MANAGEMENT ISBN /ISSN : PRINT ISSN :2395-7328 , ONLINE ISSN: 2395-7441
  • YEAR OF PUBLICATION : 2015 TITLE : CUSTOMER EXPERIENCE AND CUSTOMER SEGMENTATION IN MODERN BANKING PUBLISHED IN : INTERNATIONAL JOURNAL OF RETAILING AND RURAL BUSINESS PERSPECTIVES ISBN /ISSN : PRINT ISSN : 2279-0934 , ONLINE ISSN : 2279-0942
  • YEAR OF PUBLICATION:-2016 TITLE:-MAKE IN INDIA OPPORTUNITIES AND CHALLENGES-A STUDY BASED ON MSMEs IN KERALA PUBLISHED IN:- COMPENDIUM OF RESEARCH PAPERS OF NATIONAL CONFERENCE ON MAKE IN INDIA ISBN:-978-81-927423-2-8
  • YEAR OF PUBLICATION:-2016 TITLE:-MAKE IN INDIA CHALLENGES(PUT FORWARD) BY THE POPULATION AND AN UNCERTAIN GLOBAL ECONOMY PUBLISHED IN:- COMPENDIUM OF RESEARCH PAPERS OF NATIONAL CONFERENCE ON MAKE IN INDIA ISBN:-978-81-927423-2-8
  • YEAR OF PUBLICATION:-2016 TITLE:- MAKE IN INDIA AND FINANCIAL DEVELOPMENT PUBLISHED IN:- COMPENDIUM OF RESEARCH PAPERS OF NATIONAL CONFERENCE ON MAKE IN INDIA ISBN:-978-81-927423-2-8

  • TITLE : THE DILEMMA OF AN INEXPERIENCED ONLINE BUYER PRESENTED IN : INTERNATIONAL CASE WRITING COMPETITION-2011,DHRUVA COLLEGE OF MANAGEMENT AND CALIFORNIA STATE UNIVERSITY, HYDERABAD
  • YEAR OF PRESENTATION : 2014 TITLE : INNOVATIVE MODEL FOR PROJECT CENTERED LEARNING IN B-SCHOOLS SCALING-UP WITH SELFHELPGROUPS PRESENTED IN : NATIONAL SEMINAR ON INNOVATION AND STRATEGIC BUSINESS PRACTICES, SNGIST,KERALA
  • YEAR OF PRESENTATION : 2014 TITLE : INTEGRATED SELF HELP GROUP - THE POTENTIAL MAXIMIZED THROUGH A SUSTAINABLE SOCIAL BUSINESS MODEL PRESENTED IN : INTERNATIONAL CONFERENCE ON ICT IN RURAL DEVELOPMENT, AHMEDNAGAR,PUNE
  • YEAR OF PRESENTATION : 2014 TITLE : NEERA- THE UNTAPPED POTENTIAL OF A COCONUT HEALTH DRINK PRESENTED IN : GLOBAL SUMMIT ON MANAGEMENT CASES, IIM-RAIPUR
  • YEAR OF PRESENTATION : 2014 TITLE : PANKAJ NEEDS A DECISION CATALYST PRESENTED IN : IICC- ICBM'S INTERNATIONAL CASE CONFERENCE , ATTAPUR,TELANGANA
  • YEAR OF PRESENTATION : 2015 TITLE : WOMEN ENTREPRENEUR ,EMPLOYMENT GUARANTEE SCHEME AND WORKERS-A TRILOGY PRESENTED IN : NATIONAL PAPER PRESENTATION COMPETITION ON MICRO SMALL AND MEDIUM ENTERPRISES: TRAJECTORIES AND PARADIGMS OF SUSTAINABLE BUSINESS,KERALA
  • YEAR OF PRESENTATION : 2015 TITLE : FOODIE APP FOR KUDUMBASREE